I remember when I first saw John Madden's face on a video game. Though I didn't own a John Madden football game until the sequel. Now it's hard to remember a time when his face and name hasn't graced the cover of a video game.
How he managed to become the face of football for millions of gamers and how the games themselves turned into a franchise is quite the story. A story told by ESPN in The Franchise. Don't think you won't learn anything along the way. There are some secrets about the early days of video game consoles that I didn't know and the truth about Joe Montana Football was a revelation to me.
Who knows who will be the next unlikely person to become the face of a video game franchise. After all if it can happen to John Madden it could happen to anyone.